As a Fashion Marketing Intern for Veronica Marucci Chapeaux, I worked onsite in Paris, France, and supported business development by creating bilingual client email outreach, analyzing marketing results, and managing social media to connect with and engage prospects in the luxury space.
Veronica needed a brand campaign video to showcase the message behind her work. I wrote, directed, filmed, and edited this brand campaign, which she submitted to LVMH (a French multinational holding and conglomerate specializing in luxury goods headquartered in Paris) for their annual Savoir-Faire Competition.
I revamped and organized Veronica's website and Meta boutique, adding new product lines and increasing account reach by 57.8%. Below is a sample from the Instagram boutique page.
I updated and curated Veronica's brand profile to be submitted to LVMH (a French multinational holding and conglomerate specializing in luxury goods headquartered in Paris) for their annual Savoir-Faire Competition.
