At Power Digital Marketing, I supported the success of 30+ client projects in the consumer services division by helping develop tailored SEO (Search Engine Optimization) strategies that increased qualified traffic, lead generation, and audience engagement. I created high-quality SEO content and partnered with cross-functional teams to align campaigns with broader marketing and revenue goals.
I gained hands-on experience as a Paid Social Trainee, learning media planning, budget allocation, and KPI-driven reporting while contributing to outreach and campaign optimization. Through Power’s sales mentorship program, I deepened my understanding of the sales process by identifying ICPS, crafting pitches, and partnering with Account Executives on booking discovery meetings and preparing for initial client appraisal calls.
Using tools such as Google Analytics and Semrush, I translated data into clear, actionable insights for executives and account stakeholders. This experience strengthened my ability to communicate analytics in a way that drives decisions and next steps.
